{ world cup }
project ¬
WORLD CUP COVERAGE //
Twitter promotional campaign targeting football lovers worldwide, with overall messaging
"#WorldCup is happening, and it's Live on Twitter" that was localized for targeted markets.
Service
Collaterals & Digital
Client
Year
2018
#Studio is the team behind the Twitter World Cup 2018 Coverage. A huge amount of assets needed to be created for this campaign. Assets were created especially in order to showcase daily highlights, top players, hashtags and countries for World Cup.
Some of them were intended to promote internally the World Cup and generate interest for those who may have never followed the sport or tournament.
Others, to be featured on IOS and Android platforms, to drive users to Twitter, to create awareness of the teams and players to follow on Twitter.
